Course DescriptionThis course provides an overview of trade publishing in Canada: the historical context; the players - publishers, publishing associations, the distribution network,and bookstores; the processes - acquisition, editing, production, marketing, and sales; the brave new world of publishing - the ebook explosion, online marketing, the self-publishing revolution; and the challenges of both traditional and digital, faced by publishers today.
Sample Course Outline
This course is fully online and asynchronous, meaning you typically will not have to be online at specific times. You will engage in course-related activities through online tools such as announcements, discussions, and email. Your course learning will be based on weekly module content and activities that you can go through independently. Note: there are still deadlines for assignment submissions, and you may be expected to participate in discussion board interactions with your peers on a regular basis.
Your instructor may also include occasional scheduled sessions for Q&As and other discussion activities, using web conferencing tools such as Zoom and Google Meet. More details will be included in your course outline available on the first day of class.
This course is offered in the Spring/Summer term as part of 'Publishing Intensive' (CDPB 999).
- Publishing : Required Courses