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Course Description

This course provides an overview of trade publishing in Canada: the historical context; the players - publishers, publishing associations, the distribution network,and bookstores; the processes - acquisition, editing, production, marketing, and sales; the brave new world of publishing - the ebook explosion, online marketing, the self-publishing revolution; and the challenges of both traditional and digital, faced by publishers today.

Notes

This course is offered in the Spring/Summer term as part of 'Publishing Intensive' (CDPB 999). 

Relevant Programs

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Course Sections

Class Number
5285
Type
LEC
Dates
Sep 14, 2020 to Dec 18, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $853.65 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
5286
Type
LEC
Dates
Sep 14, 2020 to Dec 18, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $853.65 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
12522
Type
LEC
Dates
Sep 14, 2020 to Dec 18, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $853.65 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
5443
Type
LEC
Dates
Jan 18, 2021 to Apr 23, 2021
Delivery Options
Online  
Fees
Domestic Fee non-credit $853.65 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
1029
Type
LEC
Dates
May 03, 2021 to Jul 30, 2021
Delivery Options
Online  
Fees
Domestic Fee non-credit $853.65 Click here to get more information
International Fee non-credit $0.00 Click here to get more information