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Course Description

Learners will study the strategy and the basic concepts of effective public relations writing, including the use of a variety of communications tools used in public relations programs. The emphasis will be on the preparation of materials such as media releases, newsletters, brochures, letters, memos, reports, proposals, backgrounders, and public service announcements within the context of program planning and audience targeting.

Requisites

Prerequisite: CDPR 100 or CDPR 201

Relevant Programs

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Course Sections

Class Number
2232
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $837.68 Click here to get more information
International Fee non-credit $0.00 Click here to get more information