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Course Description

Students will examine major gifts fundraising campaigns, within and outside of a capital campaign context, and planned giving programs. Course topics include organizational readiness (e.g., feasibility study, case for support, campaign planning, goal setting, budgeting, timelines); leadership (staff and volunteer leadership, organizational structure); managing the campaign (identifying prospective donors, monitoring and concluding the campaign, reporting); and the adaptations required for different sized organizations. Research in major gift fundraising will be reviewed.

Relevant Programs

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Course Sections

Class Number
1869
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Compulsory Fees
Domestic Fee non-credit $732.63 Click here to get more information
International Fee non-credit $0.00 Click here to get more information