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Course Description

How does a company communicate its reputation and image and manage these intangible features when damaged? Through examining high-level communication strategies and products, students develop sensitivity to the language, formats, and images organizations use to manage their concerns. Students also practice skills corporate communication professionals employ to communicate with a variety of audiences.

Notes

For a sample course outline for classroom delivery, consult the Ryerson University School of Professional Communication website

Requisites

Prerequisite: CMN 100 or CCMN 114 or CCMN 124 or CMN 200 or CCMN 201 or CMN 207 or CCMN 279 or CCMN 300 or CCMN 373 or Direct Entry

Relevant Programs

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