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Course Description

Retailing is one of the most fascinating, challenging and multi-faceted environments, business students will be exposed to. The objective of the course is to provide both an understanding of the key retail strategy components as well as change the student focus from a consumer to a business manager. This will be accomplished through examining the many key functional areas within a retail business including location and market strategy, store design and layout, merchandise planning, human resources, financial strategy and customer relationships. The understanding of these functional areas will illustrate how retailers can adapt to the competitive and continually changing environment by formulating strategies, which result in profitable performance. An introduction to retail profit drivers will be a key element of the course.

Relevant Programs

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Course Sections

Class Number
1780
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $741.99 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
2160
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $741.99 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
2224
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $741.99 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
2295
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $741.99 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
2913
Type
LEC
Dates
May 04, 2020 to Jul 25, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $741.99 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
5625
Type
LEC
Dates
Sep 14, 2020 to Dec 18, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $740.46 Click here to get more information
International Fee non-credit $0.00 Click here to get more information
Class Number
5626
Type
LEC
Dates
Sep 14, 2020 to Dec 18, 2020
Delivery Options
Online  
Fees
Domestic Fee non-credit $740.46 Click here to get more information
International Fee non-credit $0.00 Click here to get more information